The Subaru Foresters are no longer a bargain for the price of a new car, but that’s not stopping buyers from splurging on the new interior.
The new Subaru Forestons, which go on sale in September, are expected to sell for between $10 million and $15 million, depending on trim, according to Kelley Blue Book.
Prices could increase further if Subaru starts making more interior changes, but it’s clear buyers are willing to pay more for a more modern, well-equipped vehicle.
Subaru said it was “proud to offer the newest and most advanced Forester in our lineup, offering an entirely new interior, new features, and a new style” for the 2017 model year.
We asked Subaru about the price tag, and the company says it’s still a bit too high, with the company’s marketing team “taking the time to work with us to determine the best value for customers.”
If you’re going to splurge on a new Subaru, don’t expect a discount on the price.
“The Subaru Foresteers, including the all-new 2017 Forester, are still too expensive to buy today,” Subaru said.
“We will continue to offer an affordable and enjoyable car for our loyal customers.”